About Us
Welcome to Jae's RoaStory – where every cup tells a story. Our journey began with a simple idea: to create a coffee experience that not only satisfies the palate but also respects the planet and its people.
Sustainability at Our Core
At Jae's RoaStory, sustainability isn't just a buzzword; it's the essence of our existence. We believe in the power of responsible sourcing, which is why we partner with coffee farmers who prioritise organic and sustainable farming practices. Our commitment extends beyond the farm to every aspect of our operations. We've embraced innovative solutions to ensure we can be a proud carbon-neutral company.
Our Carbon Neutral Journey
Achieving carbon neutrality has been a journey of dedication and innovation. By calculating our carbon output, we've implemented measures to reduce our greenhouse gas emissions to zero. This includes investing in renewable energy sources, optimising our supply chain, and supporting projects that not only offset our carbon emissions but also contribute to biodiversity.
Meet the Team
Jae, our founder and visionary, brings a wealth of knowledge and passion for both coffee and literature. Jae's vision was to create a space where these two worlds collide, offering a unique experience that stimulates the mind and soothes the soul.
Sharon, our project manager, has a magical touch that transforms raw beans into our business operations. With over a decade of experience, Sharon's expertise and commitment keeps our prices low and our sustainability high.
Mel, the heart and soul of our experience, ensures that every customer feels at home. Mel's warmth and exceptional service create an inviting atmosphere where stories are shared, and memories are made.
Our Promise to You
At Jae's RoaStory, we promise to provide you with coffee that not only tastes good but also does good. We invite you to join us on this journey of discovery, sustainability, and indulgence. Whether you're here to savor our signature blends or to escape into the pages of a good book, we're here to make every moment special.If you'd like to reach out to us - please use the form below